The Corona City Council adopted a revised Sign Ordinance. Originally, the proposed Ordinance had an absolute ban on all directional and Open House signs in the public right-of-way. Local governments may, at their discretion, ban virtually all signs, including commercial signs in the public right-of-way, which is consistent with the general public policy that permission be obtained from a landowner before any sign is placed on the landowners’ property. Since the City of Corona controls the public right-of-way for the benefit of the public within its City’s limits, it may completely ban all commercial signs within its right-of-way. The City of Corona compromised with the business community. The Ordinance, as approved by the City Council, continues to allow signs in the public right-of-way but under rigid restrictions. If the restrictions are not followed, the City may impose penalties and has the right to reconsider an absolute ban. Apparently, because of the activities of a few local offices who do not think the law applies to them, the City of Corona is reconsidering its Ordinance. Therefore, it is imperative that those persons who sell property in the City of Corona and who wish to place Open House or directional signs within the public right-of-way comply with the rules that have been passed. If we do not police ourselves, the City will take action!
The rules are relatively simple and are as follows:
- Temporary signs, (such as directional and real estate signs) may be permitted in the public rights-of-way only from 7:00p.m. Friday to 7:00p.m. Sunday.
- Signs left in the right-of-way before or after the approved period of time may be confiscated; and if the problem becomes habitual, the City Staff will advise the Planning Commission and City Council accordingly. Apparently, this has now occurred.
- Signs shall not be posted to create any safety or litter hazard and shall adhere to a specific criteria which is generally as follows:
- Sign shall be 2 feet by 3 feet in size and no more than 3 feet high from the ground; and,
- Sign shall be securely fashioned to ground on a single metal or wood support – not fixed to another sign, tree, structure, utility or mechanical equipment; and,
- Sign shall be placed no closer than 10 feet from the comer to preserve drive site visibility. Signs shall not be placed within center median unless parking is provided adjacent to the median; and,
- Sign shall be constructed of substantial sturdy material, not single layer cardboard, paper or bond stock; and,
- Signs posted outside the criteria and/or times permitted will be subject to removal by the City with the costs to remove borne by the responsible party in accordance with Section 17. 74.200.
IT IS IMPERATIVE THAT REALTORS AND SELLERS COOPERATE WITH THE CITY OF CORONA SO THAT REALTORS MAY CONTINUE TO PROVIDE THIS BENEFIT FOR THEIR CLIENTS.