SRCAR 2022 Board of Director Candidates

If you need your ballot information, please check your email. Several reminders will be sent throughout the voting timeframe. If you are not finding the email, please call SRCAR at (951)894-2571 or email [email protected] and we’ll be happy to assist you.

This year we have three (3) available seats at the table and four (4) candidates. The candidates are referenced below, in alphabetical order, by last name:

A candidates forum was held at the SRCAR Murrieta office on June 22nd at 9:00AM. Below is the video if you’d like to hear directly from the candidates:

Michelle Beeson:

Michelle Beeson
Broker, Allison James Estates & Homes

After nearly three decades in the real estate industry, Michelle Beeson remains as passionate and enthusiastic about our industry as when she first began. Michelle is a Regional Managing Broker for the Riverside County region of Allison James Estates and Homes, where she currently supervises over 240 agents. Michelle also serves on SRCAR’s grievance committee and is consistently and proactively seeking out important information that pertains to our industry. As a broker, Michelle acknowledges the fact that her agents look to her to be an invaluable source of information and always strives to fulfill that role to the best of her ability.

Throughout her career, Michelle has been passionate in the quest promote education and professionalism throughout the industry. While her knowledge and experience encompass all aspects of real estate, her focus has been on ensuring that her agents are well versed in contracts and transactional procedures, as well as to encourage professionalism and courtesy our relationships with our peers.


Kirk Effinger

Kirk Effinger
Broker Associate, Windermere Homes & Estates

I grew up in and around the real estate business.  Some of my earliest memories are of accompanying my dad, also a licensed real estate broker, on construction sites, doing construction cleanup as a boy and, as a teenager, spending vacation days working as a laborer on construction sites.

After service in the Air Force, my adult  work career began with my selling lumber in bulk to builders and contractors for one of the largest lumber companies in California. I later went back into construction as a superintendent for a large California builder, helping to supervise construction of hundreds of homes from Northridge to San Diego. I later became a project manager and obtained my real estate license while working for another developer.

I spent the next twenty-five years in the mortgage industry as a loan officer, branch manager, and division vice-president at various firms. I was active in the North San Diego County Association of REALTORS®  as an affiliate and had the pleasure and distinction of being named “Affiliate of the Year”, as well as being the first affiliate to be invited to serve on that Association’s Legislative Committee.

In 2006, I could see dark clouds on the horizon, and decided to make a switch away from the real estate industry I had been involved in my entire life, starting a magazine publishing company with my daughter. We had a good run, but became victims of the economy and, in 2010, shut down the business. So, it was back home to real estate, but this time as a broker associate/agent.

It’s important to me to be involved in my community.  Over several years I have volunteered and served on numerous commissions and non-profit boards.  I am currently the board chair of the Palomar Health Foundation in North County San Diego and a member of the Murrieta Rotary Club. I serve as a member of the SRCAR Legislative Committee and the Networking & Property Preview Committee.

My wife Kaye and I have lived in Murrieta since 2018. I have two grown children. Daughter Kelly is my graphic designer, and my son Sean works with me part-time as a licensee. 


Norman Kyriss

Norman Kyriss, incumbent
Agent, Century 21 Full Realty Services

I have lived in Hemet since 1981, graduated Hemet High in 1986. I am married, have 3 kids and 4 grand children. I am very active in my community helping sellers, buyers and supporting non-profits. Recently passed the MLO test and now helping borrower’s. The satisfaction I receive in giving back is priceless, I am asking for your support. Please consider me when voting for SRCAR Director for 2022.

  • Licensed Real Estate Salesperson since 1991
  • Licensed Mortgage Loan Originator since 2021
  • Century 21 Full Realty Services DRE #01108986
  • FRS Funding NMLS #2082686
  • SRCAR Director for 2020 and 2021
  • SRCAR Legislative Committee Chairman 2021
  • NAR & CAR member
  • Past-President of the Hemet San Jacinto Association of Realtors
  • Ramona Bowl Amphitheater Director 2021
  • Grandfathers for Golf Director 2020 & 2021
  • Past Director for Hemet San Jacinto Habitat for Humanity

Michael Perciful

Michael Perciful, incumbent
Broker, SoCal REALTORS & Associates 

My name is Michael Perciful. I am the Broker/Owner of SoCal REALTORS & Associates. I have been a licensed REALTOR® since 2005, and became a broker in 2008.  I am currently serving as one of your Board of Directors and as 2017, President of the Southwest Riverside County Association of REALTORS®.  I have served as a director since 2014.  Prior to serving as a director I served on the Professional Standards committee and as Pro-Standards Chair in 2013.  It is important to me to continue to work for you, the members to bring you the best local association I can. 

While serving as a SRCAR director I have also served as a C.A.R. director serving on many different committee’s.  Including Professional Standards, Local Government Forum, Land Use & Environmental, Association Presidents, Executive, and Regional Chairs. 

In 2012, I was appointed to the Hemet Planning Commission. I served for 5 years and as vice chair for 2 years before I was elected to the Hemet City Council in 2016.  While serving as Planning Commissioner and then Council Member, I kept my decision making all centered around real estate, REALTORS®, private property rights, and how would it affect housing.  

Prior to starting my career in real estate I was a police officer and a military veteran.  My goal is to continue to serve you, my fellow REALTOR®.  To take all the training and experience I have gained over the years to continue to work on your behalf. To see that our local association can continue to work for you by Empowering you, the REALTOR®, to provide quality service to your clients. Promoting the REALTOR® brand, keeping you at the center of the transaction. Lastly, Protecting you as a REALTOR® to advocate legislatively for you so we can all continue to work in the real estate profession.

I humbly ask for your vote to re-elect Michael Perciful to your Board of Directors.


Last modified: July 26, 2021 at 8:05 am | Originally published: June 22, 2021 at 9:59 am
Printed: July 1, 2022